Erno Laszlo
Senior Graphic Designer / Content Lead
For nearly 100 years, Erno Laszlo has been synonymous with science-backed skincare, from Dr. Erno Laszlo’s work with icons like Marilyn Monroe to a legacy of timeless, results-driven formulas. As Senior Designer, I helped shape the brand across every touchpoint, from packaging and digital campaigns to social, bringing a cohesive visual direction to the brand while leading the creative execution of content across channels.
Led the creative development of numerous product launches, building cohesive visual systems across every consumer touchpoint. Deliverables spanned product photography, clinical infographics, routine and texture visuals, motion, product pages, and social content.
Product Launches
VTM Cream-to-Foam Cleanser (2022)
Extra Dry Collection (2023)
Phormula-10 Collection (2023)
Shake-It Tinted Treatment
Relaunch 2024 – 3 New Shades
Highlight Reel
Web
About the Brand
Product Page
Social
Partnerships
Vitality Treatment Mask cake to celebrate 97 years @saintstreetcakes
Heritage Series
Erno Laszlo employees explain the legacy behind Erno Laszlo through a five part series
Influencer Events
Documented events that spread brand awareness around new and legacy product launches
Textures
Clarifying Gel Mask
Sea Mud Deep Cleansing Bar
Phelityl™ Cream Extra Dry
How-To
Freeze-Dried Targeted Blemish Treatment
Beyond SPF UV Defense Masque SPF 30
Brightening Dual Phase Peel
Print + Packaging
Led vendor collaboration and production oversight, ensuring the creative vision translated seamlessly across hero products, packaging, and printed inserts.
Team
Creative Director: Marla Stough
Art Director: Julia Bialko
Copywriter: Kelsey Lawler
Photography: Halves Studio, Free the Birds